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Swedish Online Comparison Platform Sambla Group has appointed Cormac Barry as new chairman of the board. Sambla Group is the leading tech enabled Financial Health platform in the Scandinavian region and helps its 800 000 customers annually save over SEK 1 bn by lowering cost for their loans.

Swedes born in the 1980s and 1990s are more likely to end up in a debt trap than other generations. This age group is particularly affected because they have taken on significant loans but have not yet reached sufficient income levels. Future interest rate hikes or maturing loans could lead many to struggle to cover their expenses. This is revealed in an analysis conducted by the loan comparison s

Advisa clinched the esteemed Swedish SEO Award in the Finance category, showcasing their remarkable SEO efforts that yielded a substantial boost over the past year.
"Receiving this award is truly exhilarating. Throughout the past year, our primary focus has been striking the right balance between content quality and quantity. Our goal has been to engage our visitors precisely when they're

On Thursday, the Riksbank is expected to announce another increase in the policy rate, which will impact the finances of many Swedes. The interest rate hikes of the past year have led more people to choose to amortize their mortgages to lower their costs. However, calculations by loan comparison service Sambla show that significant savings could be achieved by amortizing private loans instead – lo

Sambla Group is buying the loan broker MyMoney, which mainly acts as a broker for car purchase loans. The purpose of the acquisition is to broaden Sambla Group’s offering and help more people to improve their loan terms and lower their costs
Sambla Group was established in 2021, when the competitors Sambla and Advisa merged to form a company and the venture capital capital Nordic Capital became

Sambla Group will embed Tink’s full risk product suite into its current offering, including Income Check, Risk Insights and Expense Check. This enables lenders using Sambla Group’s network to access real-time data, ensuring faster and more accurate affordability assessments.