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  • Sambla appoints Helene Erdal Kristiansen as Product Lead in Norway

    Sambla strengthens its product organization in Norway with the appointment of Helene Erdal Kristiansen as the new Product Lead at the Oslo office. The recruitment is part of the company's continued focus on product development and improved digital customer experiences in the Nordic region.

  • Sambla Group strengthens marketing leadership to accelerate Nordic growth

    Sambla Group, the Nordic Capital owned fintech company, continues to invest in growth and brand development by strengthening its marketing organisation with two key appointments. Joining the company are Liisa-Maria Kalliomäki as Head of Marketing Finland and Tove Bjurström as Head of Brand and Design. Both will play central roles in shaping the company’s next phase across the Nordic markets.

  • Sambla Group appoints Dentsu as its new media and growth partner

    Sambla Group has chosen Dentsu as its new media partner in Sweden. The collaboration is an important step in Sambla Group's ambition to strengthen its position as the most reliable financial partner for everyday heroes who want to improve their personal financial conditions.

  • Sambla Group launches credit card comparison service in Finland

    Sambla Group is expanding its Nordic offering with the launch of its credit card comparison service in Finland. Already established in Sweden and Norway, the service is designed to help consumers make smarter financial decisions by comparing a wide range of credit card offers in one place.

  • Sambla launches handbook for parents – how to talk money with your children in 2026

    Growing up in an age of digital payments, increased consumption and high demands for financial independence makes it more important than ever to talk about money with children at an early age. To support parents in this, Sambla is now launching a financial handbook for parents, packed with concrete tips, educational examples and tools to help children and young people understand finances.

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